Top 15 Email Marketing Software for Small Business


Among the problems an online seller or small business needs to confront is finding an effective approach for advertising their brand to a more extensive audience. That is the place email marketing comes in. Regardless of whether it’s already established or the organization is as of now settled, a powerful email marketing plan is vital to advancing and developing the business, expanding income, and offering more stuff.
Below is the list of email marketing software which helps small businesses:

1. Vertical response

Creates a professionally designed email in less time by choosing a template to customize the priority in choosing which type of email is to be sent. Changes the vision and mission to perfectly exhibit the brand. Add, move, delete or modify pre-formatted content segments to suit the needs. Vertical Response has an active email campaign available to send in minutes of time, no design or coding experience required.

Saves time with their automated email list and autoresponders which automatically delivers the correct message in time based upon customer relation in contact with the previous emails. Vertical response helps to automate a new campaign to address new subscribers, maintain engagement levels, raised and extend relationships according to the business need.

2. Bronto

Oracle Bronto is one of the leading email marketing software to the top retailers. They provide World-Class infrastructure to deliver the customers need. Customer data is encrypted in one place to make sure that is safe. It is established with a well-designed email workflow.

It seamlessly integrates with all the eCommerce platforms. Provides a cloud-based platform for fast-growing and high-volume merchants. The cloud commerce unifies POS and eCommerce with Operating System. It gives an efficient and intuitive design for the users of all levels.

3. Constant Contact

Constant Contact enriches the customers to send great emails that drive out with big results. The user may not be an expert in email marketing, a tool Constant Contact is effectively secure to use.

It has the ability to automatically send the right message (like on birthdays) at the right situation. Autoresponder helps to create personalized emails at the right moment.
Provided with easy uploading emails from the Outlook, Gmail, Excel and others. Later everything like bounces, inactive emails update and unsubscribes will be taken care.
PLUS feature gives the power to extend marketing beyond the inbox limit. Track the success in real time.

4. AWeber

Search for the audience, build a relationship and begin to sell the products. With AWeber’s automation platform and email marketing, an individual entrepreneur reach their business goal.
Promote the service or product using one- time broadcast emails like promos and newsletters. Using Aweber can build something interesting with more than 700 sign up form templates and responsive emails.

Deliverability with AWeber trusts that emails are delivered to the inbox in right time. As a part, segmentation and reports are special features that are included in this tool which increases the accessibility.

5. MailChimp

MailChimp is one of the best email marketing software that enables entrepreneurs to mechanize their email marketing campaigns and examine their click-through rates. It has accumulated MailChimp client surveys from around the web to figure out what their customers think about the organization. We likewise looked at the most well known evaluating choices for entrepreneurs.

Mailchimp helps to create retargeting ads and in turn, it reflects the brand. Acquire inspiration from other MailChimp users and get an idea to build own business. Its features are probably sufficient for 500 companies at a price point that is applicable to anyone.

6. ConvertKit

It is a CRM, email service provider which permits entrepreneurs or small business to automate marketing campaigns and develop their customer’s information. Compiled with ConvertKit customer’s surveys from around the web to figure out what their customers think about the organization. It additionally analyzed the most important pricing options for the owners of small business.

An email list is an asset that helps to grow the business through trackable data, attractive forms, and powerful but easy automation.

7. Emma

Email marketing in present society is unique, relevant and peculiar. Using Emma’s marketing automation, the user can examine the three boxes for every subscriber. With Emma’s email marketing, from site visits to purchases, it helps to convert data into automated emails which is timely and super relevant.

Using Emma’s branching logic, if someone clicks or open an email can trigger them for the subsequent campaign. It has an ability to build the landing pages with drag and drop editor and can be published in a single click.
Use email inbox previews and HTML template builder to design, identify and send emails that appear good in the inbox.

8. Omnisend

Omnisend, an email marketing platform that provides tools for sale related marketers and reflects the generic email platforms. Extreme sales can be obtained by knowing the customer’s shopping behavior.

Based on customer’s attributes, interactions, browsing behavior with the brand, Omnisend connects to the dots and provides actionable data.
Availing new customers to the store is very important, but managing them to purchase is more crucial. Omnisend provides such features in connecting those customers and maintaining the long customer relationship.
Sign up form in Omnisend helps to get the customer details in the first step itself.

9. Campaign Monitor

Easy to access automation and professional email marketing for fast-growing business in today’s world. It uses important data from third-party applications like Salesforce and Salsify to edit or customize every message for every time.

Campaign Monitor control and choose when to send emails to develop the greatest influence at one time or in a customer through out journey.
It helps to build emails in a great context in which the content attracts the audience with drag and drop email-builder provided with the amazing templates.

10. Get Response

Get Response is an all-in-one marketing solutions that help to grow the business. It contains online campaign management and email marketing tools designed to increase the maximize ROI, and develop the sales and get success in the online marketing.

50 easy and powerful features are provided for top deliverability and unlimited broadcasting. Lead generation is a key factor which enables to generate more leads with the engagement of existing customer.
It is the first email marketing service which provides full-pledged webinar marketing solutions.

11. Drip

Intelligent marketing automation in Drip helps marketers to become expert in making money through email marketing.

Drip has great measurement criteria called unmatched deliverability rate which helps to identify whether the emails are directly reaching the inbox or not. It easily sends customized emails and abandoned cart messages that drive sales and increase customer relationship. There are many more features in Drip that helps to engage customer through email marketing.

12. Campaigner

It provides trust to convert emails into revenue. It is trusted by more than 100,000 businesses. Campaign API in Campaigner has a capacity to effectively integrate the data, manage the list, and analyze data.

To ensure effective email campaigns, domains and filter addresses from subscribers are maintained. Provides a detailed reporting for the user to see how their subscribers are working with campaigns.
It also provides the highest deliverability, 24/7 Award-winning Support, Multi-Billion Stability and many more.

13. Net-Result

Net-Result is a Marketing Automation platform which gathered 13,000 users on 5 continents. Through an intuitive interface, all their functionalities are driven.
Provides a flexible and powerful campaign management which helps to deliver the right email at the right time through a funnel.

Social media engagement in Net-Results enables to set lead scoring, track and schedule the posts directly. Through custom HTML editor, extensive template gallery, drag and drop builder, the user can build mobile-friendly and beautiful emails.

14. Klaviyo

Klaviyo is one of the best email marketing software which helps eCommerce brands to concentrate on growth to drive sales with highly relevant, super-targeted email, Instagram and Facebook marketing.

It drives data from the point- of- sale software, eCommerce platforms, and other marketing tools. To target the audience the only key factor is the individual imagination. Try using personalized, highly relevant marketing and say goodbye to the spreadsheet.

15. SendinBlue

Marketing Automation, Marketing Campaigns, Transactional Messages are made easy with SendinBlue. Sends 30,000,000 emails everyday. It served more than 140 countries. 5000,000 SMS are sent every month.

It easily designs result-driven and beautiful campaigns. Enhances to segment and grow the audience without limits. It can optimize campaigns with great reporting strategies.


For any successful business, choosing best online marketing software for email campaigns is a key factor. Professional email software will offer everything that a business needs to move their marketing to the next level including newsletter to an autoresponder. All the above described softwares would somewhere help for a business individual to develop their business in email marketing.